After using SEO Elite from Brad Callen and reading any number of Search Engine Optimization documents, I decided to write some Articles and submit them to Article Directories and see what result it had.
I have to say, the results were pretty amazing. Within a couple of days I started receiving traffic to my website and my blog from articles I had written.
It wasn’t however, as “simple” as it is made to look in the documents I read. This was because of a number of reasons, which I’m going to discuss today.
Reason 1: Unique and/or Original Content
As with your website and blog, your article has be original and contain unique content. With article writing, this is even perhaps even more important than with your website or blog. There are a number of articles directory that will check your content and refuse to accept it because of the duplicated content.
This means that you need to write your articles from scratch. This in itself can be time consuming and if your not confident with your writing skills, or just don’t like writing, writing your own articles can be a real problem.
Personally, I love writing and have been writing for publications since I was about 13 years old, so I don’t mind writing my own content. However, there are any number of services that will write articles for you. One that I am familiar with is, Article Marketer.
2. Using links within your article body
Many article directories do not accept articles that contain links within the article body. As many of us use articles as a method to drive traffic to our website, this is a challenge.
I have found it beneficial to have at least two versions of my article for submission. One that contains links and one that doesn’t. This is where the Authors resource box comes in to play. The Authors resource block is generally allowed to contain links and I use this to link back to my blog or website. Here is my standard Authors resource box:
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About the Author
Charly Leetham has worked for over 20 years in the IT industry, specifically in the area of data communications and local area networking.
Charly is a qualifed “tech”, holding an Associate Diploma in Electronics Engineering. Her experience with Personal Computers ranges from building computers to providing 2nd level user support.
Charly also holds a Masters of Business Admin (MBA), specialising in Internet Marketing.
Her Blog can be seen at:
http://arvoreentreasures.com/blog/
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Managing multiple copies of an article could prove problematic.
3. Submitting Your Articles
There are several literally hundreds of article directories, article forums and the like that you can submit your article to. How do you manage submitting your articles to ensure the best, or widest, distribution?
Firstly, I use the following two directories to submit my articles to. These directories submit articles to other directories and the like:
In addition to these to manual submissions, I use an Article Directory submitter. This submitter allows me to enter my article, set up my author resource boxes and step through the article directories to submit my articles.
I use Article Submitter to submit my articles. Once I have set up my login details to the directories that require login, I can then submit my article quickly and easily. The general process is still manual, but at least I don’t have to navigate to each directory, login and then submit my article. Check out Article Submitter, here.
Summary
Writing your articles to drive traffic to your site is a great technique. However, if you are going to use this technique, make sure that your content is unique and appropriate to your topic. In addition, make sure that your article is informational and not an advertisment.
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