A blog post by John Mariotti yesterday, stated that REAL business people don’t use (and won’t use) Social Media Marketing. The article goes on to provide 10 reasons why Mr Mariotti won’t use social media and whilst some of his points have merit, I was left quite flabbergasted as to his main reasonings.

An interesting point of view, that REAL business people don’t use social marketing. Really? In the offline world, I wonder what would you call Conventions, Seminars, business mixers and the like? Certainly, there is an aspect of social marketing there, isn’t there?
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On Wednesday 14 May 2008, Stuart and I headed to Sydney to receive training from Pat Lovell, Sean Roach, Robert Puddy and Ryan, the “big guns” of the Rip2It team, on the Rip2It package that we are proud owners of.

Rip2It is a package that consists of products and services to generate 3rd Party Residual income. Rip2It was created originally by Pat Lovell to take advantage of Pay-Per-Click Earnings, in approximately 2003. The premise of a Rip2It site is that it is a BillBoard site for a specific niche. Billboard, in that it provides useful information about the topic being searched for and products to fill that need. The site is populated with Pay-Per-Click ads, as well as third party products from Clickbank and Amazon (too name two providers), as standard.
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I have just read Jordan McCollums post titled SEO Trademarker Responds: Community Standards
, a follow on from an earlier post this week Are You About To Lose The Right To Call Your Work SEO, by the same author.

In a nut shell, Jason Gambert has made application to trademark the term SEO. Should he be successful, Jason will be solely responsible for how and where the term SEO is utilised.

The move has left many people wondering why. Well, Jordan reports today that Jason states:

I am helping the search engine marketing community establish an approved SEO process, which can be sold as an “SEO service.”

Jordans two articles are well worth the read to understand more of the rhetoric.
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What happens when a 13 year old listens to the conversations of the adult marketers around him and decides it’s time to do something for himself? The result is really quite interesting..
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I “met” Diane Corriette online through the Womens Internet Marketing Social Network (part of the Womens Internet Marketing Alliance). Diane is a mother of 3 who makes her living from the Internet.

Over the last couple of months, Diane has impressed me with her approach to Internet Marketing and how she supports other marketers.

Diane released an EBook last week, in response to a number of requests for help that she had received. This EBook is not only in electronic printed format, Diane has taken the time to record it to an audio as well. There is no excuse for not “reading” it.
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Today I interviewed Jenny Ford from Cash Smart Kids about her experiences with Social Networking, Internet Marketing and raising and teaching Cash Smart Kids. Jenny has over 20 years experience in business and psychology and has a view of Social Networking and how it is best used in Internet Marketing.

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